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HELLO, MY NAME IS

Clifford Estrella​

Digital Specialist

A passionate and skilled Digital Specialist from Cebu City, Philippines.
With a focus on digital content management, web integration, and product enrichment.

I specialize in creating and managing high-quality digital content that enhances user experience and drives business success.

With 5 years of experience

Throughout my career, I’ve gained extensive experience across various design and development areas, including front-end development, landing pages, and digital asset creation. In my current role, I specialize in integrating content across CMS platforms, ensuring seamless and effective user experiences. Having successfully contributed to numerous live projects, I bring a wealth of knowledge and practical ideas to the table. I believe in collaboration and providing you with a range of tailored options, allowing us to work together to achieve the best possible outcomes without compromise.

Skills

WordPress

SFCC

Photoshop

Javascript

MS Excel

Illustrator

My Experience

2021 - 2024

Datawords PH

Digital Specialist

I manage the integration of text content across various website pages, including Product Detail Pages (PDP), homepages, and landing pages, using CMS platforms and tools such as SFCC, Hybris, AEM, Magento, WordPress, along with HTML, CSS, and JavaScript. I also localize digital assets, including banners and product images, using Photoshop and Illustrator. Additionally, I oversee product enrichment processes to ensure comprehensive and accurate content representation.

2020 - 2021

DevelopHour

Junior Web Developer

I design and develop websites tailored to client needs, whether for e-commerce, blogs, business platforms, or landing pages. I collaborate closely with clients throughout the process, ensuring that the website services provided are precisely aligned with their business goals.

2019 - 2020

Channel Precision Inc

Data Analyst

As a member of the Inventory Team, I was responsible for updating, analyzing, and strategizing inventory levels for branded items to prevent stockouts. I also automated parts of the updating process, reducing processing time by 10%.

How Can I Help?

As a Digital Specialist, I’ve had the privilege of working on diverse projects that span across digital marketing, web development, and technology. My expertise lies in integrating text and visual content across various platforms, ensuring that every piece of content not only looks great but also aligns with the brand’s voice and objectives.

WEB MASTERING

I excel in managing and integrating content across website pages, including Product Detail Pages (PDP), homepages, and landing pages. I utilize CMS tools to ensure that content is accurate, up-to-date, and aligns with the brand’s goals. My work in this area has helped clients maintain a consistent online presence and improve customer engagement.

GRAPHIC DESIGN

With proficiency in Photoshop and Illustrator, I localize digital assets like banners and product images, ensuring that they are optimized for various markets. This process helps brands connect with a global audience while maintaining the integrity of their visual identity.

Data Analytics

Through my work, I contributed to more accurate and responsive inventory management, directly supporting the business’s ability to maintain optimal stock levels and minimize the risk of lost sales due to stockouts. My data-driven approach ensured that the inventory process was both efficient and reliable.

Portfolio

Suncut Cool Spray ENSuncut Cool Spray CN
English
Chinese (PRC)

Get In Touch

I’m always excited to connect with others who share my passion for digital content and design. Whether you’re looking to collaborate on a project or just want to chat, feel free to reach out!